Amazon Big Spring Sale 2026: Seller Guide
Account Health Desk•2026-03-24•8 min read
Amazon Big Spring Sale 2026: Seller Guide
Updated: March 24, 2026
Event Overview
Dates: March 25-31, 2026
The Big Spring Sale is Amazon's newest major shopping event.
Daily Themes
Date
Theme
Best Categories
March 25
Big Spring Deals
All categories
March 26
Easter Essentials
Gifts, candy, decor
March 27
Home Refresh
Furniture, organization
March 28
Spring Beauty
Skincare, cosmetics
March 29
Spring Cleaning
Cleaning supplies, tools
March 30
Spring Fashion
Clothing, accessories
March 31
Travel Must-Haves
Luggage, travel gear
Top-Selling Categories
1.Home & Kitchen
2.Electronics
3.Beauty & Personal Care
4.Sports & Outdoors
5.Pet Supplies
6.Garden & Outdoor
Seller Strategies
Inventory Preparation
•Order 6-8 weeks before event
•Ship to FBA by March 15
•Maintain safety stock
Pricing Strategy
Discount Level
Conversion Impact
10-15% off
Moderate lift
15-25% off
Strong lift
25%+ off
Very strong lift
*Last updated: March 24, 2026*